Berg & Macher – The podcast for agile organizational development
The world of work is changing – and with it the way companies are managed and organized. Berg & Macher focuses on agile organizational development, corporate culture, new work, and transformation. In expert interviews with a changing cast of guests, we search for innovative solutions, best practices, and prototypes for modern, agile organizations. The podcast is aimed at managing directors, executives, and teams who want to be inspired by new ideas and actively shape change.
Our task: the further development of the existing format, technical optimization and professionalization for an even greater reach.
A podcast that drives transformation – professionally produced, inspiring, and specifically tailored to a modern working world.
Feedback:
Requirement:
- Further development and professionalization of an existing podcast format.
- Switching to a high-quality video podcast format to increase visual and content reach.
- Expert interviews with changing specialists to provide valuable input for companies.
- Recording via Riverside.fm to ensure high audio and video quality.
- Creation of reels & short videos to prepare the content specifically for social media.
Implementation:
- Comprehensive advice on technical optimization to improve setup, recording quality and workflow.
- Remote recordings via Riverside.fm to enable professional conversations flexibly and in the highest quality.
- Creation of reels & social media snippets to optimally market podcast content.
- Sending the finished episodes to the customer so that publication can be controlled in a targeted manner.
- Publication by the customer via internal and external channels to increase reach.
