RSS feed for podcasts: What it is and why it matters
An RSS feed is the backbone of any podcast, enabling the distribution of your content across multiple platforms and automatic updates for your listeners. In this article, we'll explain what an RSS feed is, how it works, and how you can make the most of it for your podcast.
What is an RSS feed?
RSS stands for "Really Simple Syndication" or "Rich Site Summary" and is a standard web feed format used to publish regularly updated information such as blog posts, news, and podcasts. An RSS feed allows users to subscribe and receive automatic updates as new content becomes available.
How does an RSS feed for podcasts work?
For podcasts, the RSS feed stores information about each episode, including the title , description , published date, and the link to the audio file. When you publish a new episode, you update the RSS feed with the new episode's details. Podcast directories and subscribers who have subscribed to the feed will then automatically receive this new episode through their preferred podcast apps or platforms.
Creating an RSS feed for your podcast
- Podcast hosting services: Most podcast hosts offer RSS feed creation and maintenance as part of their services. This is the easiest option, as the technical aspect is handled by the provider.
- Self-hosted feeds: If you want more control over your feed, you can create it yourself. Tools like WordPress with dedicated podcasting plugins (e.g., PowerPress) allow you to manage your feed directly.
Advantages of a well-maintained RSS feed
- Wider reach: A correctly configured RSS feed allows your podcast to be present on a variety of platforms, from Apple Podcasts to Spotify to Google Podcasts .
- Automation: Once set up, new episodes are automatically distributed to your subscribers without any further manual intervention.
- Easy subscriptions: Listeners can subscribe to your podcast with one click, making it easier to stay engaged.
Best practices for RSS feeds
- Regular updates: Keep your feed up to date by adding new content regularly.
- Feed validation: Regularly check your RSS feed for errors using tools like the W3C Validation Service to ensure it complies with standards and is error-free.
- Feed security: Protect your feed from misuse by using security practices such as secure connections (HTTPS).
